![]() ![]() ![]() "The bikes and brand are something truly unique that we're excited to offer to our dealers. Every Norco bike is inspired by British Columbia’s supernatural landscape to be the best bike we can create for the riding we love. "Norco has made a really strong impression on the American mountain bike market with truly innovative products," said Patrick McGinnis, HLC North American president and CEO. Size specific geometry makes everyone faster. only and have no effect on Norco/LTP's relationships within Canada, nor any other international market. HLC's sales agency role will be within the U.S. product selection will evolve with a range of the brand's models that will be available in-store and online. "HLC's outside sales team gives us the exact sales coverage, market expertise and cohesion we've needed, which will make it easier for dealers across the United States to buy our bikes," said Sean Sullivan, CEO of Live to Play Sports, Norco's parent company. It currently has more than 100 models, including road. Norco has been producing bicycles since 1964. The U.S distribution had transferred to Norco’s Utah warehouse facility before the sales agency shifted to HLC. Norco is a Canadian bicycle manufacturer headquartered in Port Coquitlam, British Columbia. The aluminum frame uses 180mm of travel on the front and rear and features internal cable routing and integrated. ![]() It has long travel, 27.5' wheels, and an elevated Horst Link suspension design, and an integrated idler pulley that provides grip and support with minimal pedal kickback. īefore HLC, Norco used a hybrid outside sales rep strategy of Norco staff and independent sales agents. The Norco Shore A2 Bike is built for the fastest descents. Enjoy Fast FREE SHIPPING on qualifying orders and our Lowest Price. dealer orders from their dedicated Utah distribution facility. Best selection, authentic reviews, and helpful humans. Norco said it will only leverage HLC's nationwide team of outside sales agents to connect directly with dealers. Revolver: Competitive cross-country racing. B2B portal, dealer inventory sync, and click and collect online consumer purchase options. Popular mountain bike models from Norco are: Storm: entry-level hardtail. The new sales strategy is also supported by an investment in technology, including an augmented U.S. ![]()
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